European Association for International Education (EAIE) community (Membership Association)

Summary Results

• Consultative review of objectives and success metrics for community

• Community audit

• Community strategy recommendations

• Community led-growth strategy - value proposition, member acquisition and

  retention

• Community strategy support

• Community Management Training and Coaching

Overview

EAIE (European Association for International Education) is the European centre for

expertise, networking, and resources in the internationalisation of higher education.

It’s a non-profit, member-led organisation that connects 3000+ professionals from

over 90 countries who work in global student mobility, university partnerships, policy

and academic exchange.

Working closely with multiple teams to align community to membership and impact,

we reviewed their current community strategy and community performance and

delivered community strategy recommendations.

This was followed by training and coaching to support the delivery of the community

strategy to drive the EAIE’s continued growth and impact.

Kind Words

“If you are a membership organisation. Find a way to work with Michelle. Highly
recommended.

She gave us recommendations for where our community could improve
member experience, power impactful connections and encourage knowledge sharing way beyond our annual conference and other in-person events.

Her ongoing coaching has helped us to successfully deliver a phased community
strategy, whilst learning how to be the very best community managers.

We and our members are thrilled with the impact of the changes. Our community of practice grows stronger daily.”

— Nicolas Bohorquez - Community Coordinator European Association For International Education (EAIE)

Photo ©️ EAIE and Daniel Vegel